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Allergen labeling on food packaging is a vital safeguard for consumer health and brand integrity. Accurate allergen information enables manufacturers to comply with strict food safety standards while helping consumers make informed decisions. It’s a key component in building a trusted and transparent relationship between brands and their buyers.
Let’s explore why allergen labeling is so important, the challenges manufacturers face, and how innovative printing and coding technologies help ensure every label remains clear, compliant, and reliable.
The Importance of Allergen Labelling in Food Packaging
Allergen labelling plays a crucial role in protecting consumers and maintaining food industry standards. Let’s take a closer look at why allergen labelling matters more than ever.
Rising Food Allergies and Consumer Safety
The prevalence of food allergies has risen sharply worldwide. Even trace amounts of allergens like peanuts, milk, or gluten can cause severe reactions. That’s why clear and consistent allergen labeling is critical it helps consumers identify potential risks quickly and confidently.
Regulations Driving Transparency
Regulators around the world have tightened allergen disclosure laws to ensure transparency and consumer protection. Compliance with these regulations helps prevent legal issues and promotes a culture of honesty and accountability among manufacturers.
Why Clear Labelling Builds Brand Trust
Transparency builds credibility. When brands prioritize accurate allergen information, consumers view it as a sign of reliability and care. In a competitive market, that sense of trust can make the difference between a one-time purchase and lasting brand loyalty.
Regulatory Landscape for Allergen Labelling
Understanding allergen labeling laws and regulatory frameworks helps manufacturers align their packaging with global standards. Let’s explore key regulatory frameworks shaping allergen labelling practices.
EU and UK Labelling Requirements
Under the EU’s Food Information to Consumers (FIC) Regulation and the UK’s Food Information Regulations 2014, manufacturers must clearly list 14 major allergens, including nuts, milk, eggs, and soy.
All allergen information must be emphasized in the ingredients list usually in bold or uppercase letters to make it easily identifiable.
FDA Guidance for US Food Manufacturers
In the United States, the FDA’s Food Allergen Labeling and Consumer Protection Act (FALCPA) requires food labels to declare the presence of any of the nine major allergens, such as peanuts, shellfish, and sesame.
This transparency ensures that all packaged foods provide clear and consistent allergen information to consumers.
Global Standards and Export Considerations
For exporters, aligning with multiple regional standards can be complex. Each market may require different allergen disclosures, formats, and languages.
Manufacturers that adopt flexible, digital labelling systems gain a competitive edge by efficiently adapting to varying compliance requirements across borders.
Common Challenges in Allergen Labelling
Despite its importance, allergen labeling can be challenging in fast-paced production environments. Let’s discuss some common challenges manufacturers face.
Managing Multiple Ingredients and Cross-Contamination
When multiple allergen-containing products are processed on the same line, the risk of cross-contamination increases. Strict controls and accurate labeling are necessary to prevent accidental exposure and potential product recalls.
High-Speed Production and Misprints
On high-speed production lines, a misprint or unreadable label can result in non-compliance. Smudged or missing allergen information poses health and legal risks. Reliable coding solutions such as inkjet or laser printing help maintain precision even under demanding conditions.
Communicating Clearly Across Different Packaging Types
From flexible pouches to glass jars, each packaging substrate requires specific printing methods to ensure readability. Poor adhesion or fading text can compromise allergen visibility highlighting the importance of using durable and legible printing systems.
Printing & Coding Solutions for Allergen Information
Advances in industrial printing have made allergen labelling more reliable and efficient than ever. Let’s explore key printing solutions that enhance allergen communication.
Thermal Transfer Printing for Ingredients Lists
Thermal transfer printing provides high-resolution text, ideal for detailed ingredient lists. It delivers sharp, long-lasting results even on flexible materials. Perfect for small print requirements or multilayer packaging designs.
Inkjet and Laser Coding for Emphasis and Accuracy
Continuous Inkjet (CIJ) and laser coders allow manufacturers to highlight allergen information with high contrast and durability. These systems print legible data at high speeds, reducing misprints and improving overall compliance.
Print & Apply Labelling for Flexible Operations
Print and apply labelling systems automate label application directly onto packages, cartons, or cases. This streamlines production, enhances flexibility, and ensures allergen data is always placed correctly.
Operational Benefits of Accurate Allergen Labelling
Accurate allergen labeling on food packaging offers more than just compliance it provides operational, reputational, and safety advantages that benefit the entire supply chain.
Here’s why it’s a business-critical investment.
Minimising Risk of Costly Recalls
Label errors are one of the leading causes of food recalls. By investing in precise allergen labelling systems, manufacturers reduce the risk of costly product withdrawals and protect brand reputation.
Enhancing Supply Chain Traceability
Integrating allergen data with digital traceability systems, such as QR codes, improves transparency across the supply chain. It enables instant verification of allergen information and rapid response in case of incidents.
Strengthening Consumer Confidence
Consumers trust brands that prioritise their safety.Clear allergen labeling not only prevents harm but also builds confidence in the brand’s integrity leading to stronger loyalty and repeat purchases.
How Markcom Shapes the Future of Allergen Labelling
At Markcom, allergen labelling on food packaging is about driving innovation and trust across industries. Our coding and labeling technologies empower manufacturers to stay ahead of evolving regulations and consumer expectations.
Here’s how Markcom leads the way.
Flexible Printers for Multiple Packaging Substrates
Markcom’s versatile printers adapt seamlessly to different packaging materials, ensuring consistent print quality across glass, plastic, cardboard, or film.
Reliable Coding Systems for Clear and Durable Labels
Our coding solutions are engineered for precision and durability, guaranteeing allergen data stays readable from factory to shelf.
Seamless Integration with Compliance and Traceability Systems
By seamlessly integrating Markcom systems with enterprise software, real-time verification and digital compliance tracking become possible.
Digital Labels and Smart Packaging
Brands can now include scannable allergen data through digital labelling, making it easier for consumers to access and interact with them.
AI and Automation for Error Reduction
Through real-time monitoring of print accuracy and AI-driven automation, human error is significantly reduced while supporting waste reduction.
Sustainability in Labelling Materials and Inks
Markcom’s use of eco-friendly inks and recyclable materials enables brands to meet both environmental and regulatory goals.
Read about: How to Print Batch Codes on Flexible Packaging to discover how Markcom’s advanced printing solutions can further enhance your operational efficiency and compliance strategy. Get in touch with us today!
References:
- https://www.domino-printing.com/en/blog/2015/how-to-label-allergens-on-food-packaging
- https://www.food.gov.uk/business-guidance/allergen-labelling-for-food-manufacturers
- https://www.fda.gov/food/nutrition-food-labeling-and-critical-foods/food-allergies
- https://www.camcode.com/blog/what-is-a-qr-code/#:~:text=In%20supply%20chain%20management%2C%20QR,and%20dates%2C%20and%20other%20data
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